From September 20 to 27, the world's leading trade fair for commercial vehicles, the IAA Commercial Vehicles, opened its doors in Hanover for the 67th time and showed visitors from all over the world the latest trends in transportation, logistics and mobility. More than 2100 exhibitors from around 50 countries presented themselves and their products on more than 280,000 square meters of exhibition space.
Mercedes-Benz exhibition stand
In 2018, the IAA Commercial Vehicles was all about digitalization, connectivity, automated driving, electromobility and urban logistics. Under the motto “Driving tomorrow”, almost all major manufacturers showcased production-ready vans, city buses and medium-duty trucks with electric or other alternative drive systems.
The Stuttgart-based car manufacturer Mercedes-Benz also illustrated the future of commercial vehicles in Hanover with its wide range of products. In addition to numerous exhibits from the vans and trucks segments, Mercedes-Benz also presented two Unimogs and two Econics. The focus here was on the extensive assistance systems and vehicle features that ensure greater safety in commercial vehicle use, as well as the efficient drive variants that are also easy on the budget and the environment.
Close-up of area with C50 LED tile
A visual highlight of the trade fair stand were the approx. 4 × 4 m rectangles on the walls, which were synchronized with the video screens. These surfaces were backlit with C50 LED tiles from Schnick-Schnack-Systems. In addition, parts of the exhibition stand were staged using C series LED strips in conjunction with profile system 18.
Profile 18 in black with diffuser 18-D36
